Promote Your miEDF Participation

Even with great media partners and coverage, your networking, social media and customer/employee promotional efforts can make a major impact on attendance at the event and at your exhibit/program.

Here are some quick and effective do-it-yourself promotional ideas (see examples below):

• Leverage social media.
  
• • Enter the Green Door Prizes contest often! Click the tab on the MI Earth Day Fest Facebook page - www.facebook.com/miearthday. 
  • Invite your Facebook friends to Like the MI Earth Day Festpage: www.facebook.com/miearthday and personally invite them to the festival and its special events.
    
  • Post on and about the festival page, and tag MI Earth Day Fest in posts/photos.
• • Donate a door prize (for our Facebook promo) and get greater exposure.
• Send announcements of your participation to your email list and include it in your on-line newsletters.
• Hand out postcards to your customers and post posters at your store, office or other prominent locations.
  
• Place a festival web banner, logo, link, announcement or story on your website.
• Send a press release or announcements describing your event participation to your media contacts.
• Let us know of any additional marketing, media, or networking contacts or ideas that you have. 

Please download, copy, print and distribute any of the text or documents below, to best promote the festival. Postcards, posters and flyers can be picked up at MGT Member meetings (see Calendar) or ordered at info@migreenteam.com. Thanks!

Make sure to check out the ways that you can leverage advertising opportunities available from GLF media  partners, to increase your festival participation profile.

Promotional Resources

Email Announcement Example

Join us at the MI Earth Day Fest in downtown Rochester (Third & Water) April 26-28 to Shop, Learn, & Celebrate! at one of the planet's largest Earth Day events. The 8th annual green- and healthy-living festival will offer more than 200 hundred exhibits, presentations and roundtables. Enjoy free entertainment, samples, door prizes, food, massage, wellness programs, and fun activities for all ages. Admission is free and open to all ages. Visit www.miEDF.org for details and special event registration. Look for us in the __________.

Calendar Announcements

Event:     MI Earth Day Fest
Date:      April 26-28, 2013
Times:    Friday 4pm-8pm              
              Saturday 10am-6pm
              Sunday 10am-4pm
Location: Downtown Rochester, 3rd & Water Streets
Website: www.miEDF.org

Description (55 words)

One of the planet's largest Earth Day events will again be held in downtown Rochester, April 26-28. Shop. Learn. Celebrate!  at this free weekend festival, offering 200+ exhibits & presentations, entertainment,  prizes, awards, organic food & drink, free massage & wellness programs, and fun for all ages. Help Make Every Day Earth Day! Visit www.miEDF.org.

Description (85 words)

Over the weekend of April 26-28, the MI Earth Day Fest will bring to downtown Rochester thousands of people eager to learn about green and healthy living. With over 200 exhibits & presentations, a full schedule of entertainment and fun activities for all ages, the festival will be one of the largest of its kind in the country. This free community event celebrates the success of hundreds of local businesses and community groups in Making Every Day Earth Day. See www.miEDF.org for details.

Description (145 words)

Join Michigan’s premier green & healthy living celebration in downtown Rochester, April 26-28, and help Make Every Day Earth Day! The MI Earth Day Fest offers a wide variety of fun, informative, earth-friendly activities including: 200+ green/wellness exhibits & activities, world-class presentations, organic food, farmers market, kids corner arts & activities, farm fun area, strawbale & rock climb, stage & street entertainment, contests & prizes, free wellness programs & massage, and Connections Cafe roundtables. Discover healthy, green alternatives in food, wellness, energy, transportation, gifts, personal care, art work, home, garden, finances and more. Attendance is free and open to the public. Special events include a Kickoff & Green Awards Ceremony (7pm Fri) and a Parade & Pep Rally (Sat. 10am).  Shop, Learn, Celebrate! at the MI Earth Day Fest. For more information, visit www.miEDF.org.

Kids/School Announcement

Celebrate Earth Day in a BIG way!
Join your friends at the one of the biggest Earth Day celebrations on the planet! The MI Earth Day Fest is April 26-28 and it’s right here in downtown Rochester. There’s something for every kid: earth-friendly exhibits, music, prizes, face painting, tasty snacks, free giveaways and many activities, like a rock climb, strawbale maze, pet encounters, natural arts & crafts, and much more. Check out the winners of the My Green School Art Contest at the Kickoff & Awards Ceremony on Friday at 7pm, join the Parade & Pep Rally on Saturday at 11am, and don’t miss the Radio Disney show on Sunday at 10am. Bring your parents – they’ll want to Shop, Learn & Celebrate! too, and they’ll really like that it’s all FREE! Show them how to get to www.miEDF.org for directions and details.

School/Kids Announcement

 
MI Earth Day Fest
April 26-28 - Fri 4-8 Sat 10-8 Sun 10-4
Rochester - Third & Water Streets
www.miEDF.org
 
Celebrate Earth Day in a BIG way!
Join your friends at the one of the biggest Earth Day celebrations on the planet! The MI Earth Day Fest is April 26-28 and it’s right in downtown Rochester. There’s something for kids of every age – earth-friendly exhibits, great music, contest awards, tasty organic snacks, free giveaways and many activities, like a rock climb, straw bale maze, farm & companion animals, and natural arts & crafts. They'll be plenty of special events too, including awards for the “My Green School” Art Contest (Fri. 7pm), a Parade & Pep Rally (Sat. 11am), and a live Radio Disney Show (Sun. 11:30). Don’t forget to bring your parents – they’ll want to Shop, Learn & Celebrate! too, and they’ll really like that it’s all FREE! Go to www.miEDF.org for directions and details.

School/Kids Materials Links
2013 miEDF kids 2 b&w on 8.5x11" (pdf)
2013 miEDF kids 5x8" flyer (jpg)
2013 miEDF kids web ad (png) (link to www.miEDF.org)

Press Release & miEDF News

Check out miEDF News items. Use all or part of these for your own press releases, news items and announcements.

Web Logos & Ads

To get artwork for web logos and ads, right click on picture and then save or copy the file.

Web Ads

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  120x240

QR Code for Interactive Map App

Right click and save or copy the QR code below for the miEDF Smartphone App (www.map-dynamics.com/miEDF), providing exhibitor lists and interactive maps.

Print Files

   Print Logo -miEDF logo (eps)

  

Print Ads/Materials (pdf)

• Sponsor package (including festival overview)
• miEDF newspaper 4th page ad (with bleed)
• miEDF full page ad (jpg, below)
  
• miEDF Postcard (tba)
  
• miEDF Poster (tba)