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Sponsorship Opportunities
You're Invited to Sponsor MI's "Best of the Best" Healthy Living Community Events
Businesses and organizations committed to a healthier world are invited to sponsor MGT events. Exclusive sponsorships are available in several categories, each offering:
- Recognition of your association with a premier green event, its high-profile supporters, and marketing/publicity creating millions
of impressions - Exposure to an audience of hundreds or thousand of health- and
eco-conscious consumers, eager to learn about your healthy,
earth-friendly, and responsible products and services - Sales of your products or services at your high-visibility booth,
plus the opportunity to develop prospect lists - Community Service to foster a more sustainable future and educate the public about eco-friendly and healthy alternatives
- Networking to connect with others that share your vision and values, and to learn what is available to improve the health and sustainability of your organization
Leverage an Unmatched Marketing & Publicity Campaign MGT Event Sponsorships 2018.pdf
Media coverage of the MGT events is unparalleled for comparable events in Michigan.
In past years, MGT has received as much as $100,000+ in donated advertising from media partners FOX2-TV, WWJ Newsradio 950, WNIC/Clear Channel, Radio Disney, The Oakland Press, Ann Arbor Family and Current magazine, to name just a few.
In addition, event publicity campaigns resulted in dozens of features and interviews by local newspaper, magazine, TV and radio outlets, and hundreds of online news articles and press release postings.
All told, MGT's publicity efforts, along with email, web and other promotion by event sponsors, exhibitors and speakers, combined for millions of marketing impressions across metro Detroit and beyond.
The transition of health-conscious consumerism from fad to market fundamental is well underway. In virtually every industry, the segment is expanding rapidly.
Connect with Michigan’s Wellness Consumers
The transition of health-conscious consumerism from fad to market fundamental is well underway. In virtually every industry, the segment is expanding rapidly.
Consumers interested in healthy living have become a driving force behind how many companies do business. They are creating a new economy based on wellness and sustainability. These consumers put hundreds of billions of dollars into the economy last year and those numbers continue to grow.
To find this market, look no further than MGT events, some of the largest and liveliest healthy living events around!
Choose the Sponsorship That's Right For You
Each event sponsorship provides a unique promotional opportunity and an exceptional marketing value. A limited number of sponsorships are available to meet your marketing and brand promotion goals. One is right for you!
Event Level
The Event sponsorship level offers the greatest brand promotion and closest association with the event through top placement in publicity, top logo on marketing materials, advertisements and signage, top logo/listing on event website, presentation at the kickoff/awards ceremony, and much more.
Area Level
The Area sponsorship level offers excellent brand promotion and close association with the event through preferred placement in publicity, logo on all marketing materials, advertisements and signage, prominent logo/listing on event website, introduction at the kickoff/awards ceremony, and much more. Exclusive branding is offered for a selected area, such as Auto Alley, Food Court, Green Home, Green Living, Local Lot, Renewable Road, Recycle Region and Wellness Way shopping areas, and program areas such as Main Stage, Kids Korner, Connect Cafe, learning stage and Trailhead.
Program Level
The Program sponsorship level offers brand promotion and association with a selected event program or activity through program-related publicity, logo/listing on the website’s program pages, announcement at the Main Stage, introduction at the program venue, and more. Available programs include kids’ activities, headliner entertainment, climb tower, straw-bale climb, and many others.
Service Level
The Service Level sponsorship offers Program Level benefits to providers of free event services, such as massage, water stations, health screening, and recycling at half the price.
Sponsorship Features
Use the table above and sponsorship feature descriptions below to review the benefits of each level. Impression quantities (xx) reflect weekend event estimates; one-day events estimates are 10-25% of these, depending upon the event.
- Marketing Investment - total investment for all services, paid upon agreement. Weekend events are 10% of listed ($125-$1000).
- Annual Membership – MI Green Team membership benefits listed at www.migreenteam.com/jointheteam
- Press Releases (10+) – press releases including major sponsor listing sent to 100+ media contacts and PR newswire
- Website Logo – major sponsor logo in header of all event webpages; program/service sponsor logos placed with associated listings
- Website List – sponsor listing and exhibitor listing webpages, both include sponsor logo and are sorted by level
- Social Media Posts (50+) – over 50 total Facebook posts on the MI Earth Day Fest and MI Green Team pages with 5,000+ combined Likes (at event date)
- Flyers/Postcards (25k+) – color flyers and postcards distributed at 200+ area businesses, including large chain stores
- Posters (250+) – color posters prominently placed at 200+ businesses
- Print Ads (20+) – color magazine and color and b&w newspaper ads, with combined total readership of 500k+
- Radio/TV Ads (100+) – over 100 total 15 & 30 second spots on several major Detroit metro radio and TV stations
- Outdoor Ads (50) – Event sponsor logos on yard signs and on 8’ sign at both Rochester welcome standards
- Kickoff/Awards – recognition at the kickoff and awards ceremony, attended by media, dignitaries, award-winners, participants and hundreds of others
- Official Video – event video, including kickoff/awards ceremony, by CMN-TV
- Media Interviews (10+) – many in-studio and on-site interview opportunities with major newspaper, radio and TV outlets
- Event T-shirts (50+) – color logos on official event staff/volunteer T-shirts
- Event Signs (30+) – color logos on all event signs including directional, area, program and hospitality signs
- Event Banners (5+) – color logos on 8’ event banners placed at major entrances
- PA Announcements – public address announcements from the Main Stage
- Exhibit Services – prominent placement of a large exhibit space with included tent coverage, table(s), chair(s) and electric service
Sponsorship Opportunities Are Limited. Act Today!
Click here for the MGT Sponsor Opportunities booklet (pdf) with detailed information about the event and these cost-effective promotional opportunities. Exclusive sponsorships are offered on a first-come, first-served basis. For sponsorship availability, additional information, or a personalized proposal, contact John Batdorf, General & Events Manager, at john@migreenteam.com or 248-805-1477.
